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Team Bios

Roderick R. Senft
MANAGING DIRECTOR

Rod is a founder and Managing Director of Tricor and is based in Vancouver. He is involved in all aspects of acquisitions, operations, and the investment, divestiture and management decisions of the firm.

Rod is Chairman of Advance Engineered Products Ltd., Expocrete Concrete Products Ltd., and Golden Boy Foods, and is a board member of Beresford Box Company, Inc., all current Tricor portfolio companies.

Prior to founding Tricor, Rod was a Principal at Macluan Capital Corporation. He was previously the Chairman and CEO of Hines Nurseries Inc. and SunGro Horticulture Inc. (companies owned by three of the Principals prior to the formation of Tricor). Until 1993, Rod was a Partner of Davis & Company, one of Vancouver's leading law firms. Prior to joining Davis & Company in 1978, Rod was Secretary and General Counsel for Cargill (Canada) Inc. Before joining Cargill, he practiced law in Winnipeg, Manitoba, with Thompson, Dorfman, Sweatman.

Rod obtained a Bachelor of Commerce degree and a Bachelor of Law degree from the University of Manitoba. 

Office: (604) 688-7669 ext. 104